Welcome to Jaggernaut; a safe, diasporic space that explores female sensuality and South Asian creativity. Based in Naarm (Melbourne), we source intricate jewellery and accessories from marketplaces all over India, to present a portfolio of statement jewellery to maximalist lovers. Our aim is to challenge conventional jewellery aesthetics and to celebrate South Asian talent and expression.

The notion of situating ourselves in different landscapes is pivotal in our exploration of diaspora and culture, to which we acknowledge the traditional custodians of this land, the Wurundjeri Woi-wurrung and Bunurong peoples of the Kulin nation. We pay our respects to their elders, past, present and emerging, to which we acknowledge that Aboriginal and Torres Strait Islander sovereignty was never ceded; this continent always was and always will be Indigenous land.

  • Paige T

    "Gorgeous unique jewellery and excellent customer service! Jewellery is great quality, shipped promptly + wrapped with love to ensure a safe arrival. I love my Jaggernaut pieces and always get compliments when I wear them! Such a beautifully curated store <3"

  • Liat F

    "The seller was easy to communicate with and generous with personally delivering everything quickly! Such a unique and stunning jewellery piece ... Highly recommend"

  • Zahra E

    "My purchase with this brand was so awesome, the package came on time and it was such an easy and friendly experience. I've bought two chokers from them and will DEFINITELY buy more."